Diverse Techlab
Industry: IT l Discipline: Re-Branding, Digital
Diverse Techlab, a woman-owned tech startup based in Australia, approached us to update their logo and brand deck to better align with current design trends and ensure consistency across their visual identity. They also requested reusable social media templates to streamline their content creation process.
We began by refining their existing logo, ensuring the structure and wordmark were modern and well-balanced. From there, we developed a straightforward brand guide, including patterns that could be easily applied across various brand touchpoints. The social media templates were designed with simplicity in mind, allowing the team to easily update Instagram feeds by replacing text, ensuring they could maintain consistency without the need for a designer.
It was a pleasure working with a client who entrusted me with the creative freedom to develop solutions that best fit their brand vision.